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How I Knew It Was Time to Raise My Prices

How I Knew It Was Time to Change My Prices | Alexis the Greek blog

Storytime

About a week ago I tuned in for a Crowdcast Q&A with Rowan Made. Near the end, Bre, the founder, was asked how many clients she ever had at a time.

The short answer was that these days, she tries to not exceed 3 or 4. The longer answer was that a few years ago, she was out walking with her husband when he asked how many clients she had… and she didn’t know. She counted 12 off the top of her head; and when they got home again, she looked at all her open projects and found that the real total was closer to 14 or 15.

“Just thinking about that number now makes me exhausted,” she said. She also added that at that time, it was just her—no other people on her team, and no designers she outsourced to when she was overloaded.

Warning Signs

I’ll be honest—that sounded all too familiar. At any given time, I’ve tended to assume my total project count is somewhere around 6. I may have even thought that when I tuned in for the Q&A. 

But on a rainy day recently, I was needing to organize my notes for my biggest design project, and I decided to count my own open accounts. The end total? 12. Double what I thought it was.

To somebody who doesn’t own a design business, this probably sounds like great news—more clients! More than you know what to do with! You must be killing it!

Well. Actually. Read More